Formation professionnelle CFPJ Paris
CFPJ Entreprises
Référence : 34605
Durée : 2 Jours
Prix : 1195 €
Short pitch - message structuring
Version imprimable How to be clear, concise and convincing.
Objectifs
Make an impact and convince your audience. Shape your message by selecting and (re)organising content. Practice these techniques in real life situations.Programme
Preparing your speech
- Introduction: the art of starting strong.
- Defining your key messages.
- Choosing and structuring your arguments.
- Adapting the structure of your message to the cultural background of your audience.
- Conclusion: the art of finishing strong. Delivering of a summary that opens an action.
The speech
- Defining a bias, an angle.
- Plan of the speech: organising the content.
Method : Finding different angles for the same subject, illustrating it with examples.
Principles : Straight to the point.
Goal: be different.
The catchline.
- State of mind: convincing.
The ideal argumentation model (facts, opinions, feelings) illustrated by examples.
Using the "pyramid principle".
- Prioritising information.
- Argumentation techniques.
- Mapping and developing your ideas.
- Avoiding the pitfalls of going from one language to another convey.
- Using emotion to communicate your message.
- Learning how to convince and to confront the audience.
Taking notes that serve the orator
- Preparing your cards: numbers, colours, structure.
- Writing up your cards: chapters, key words.
- Using your cards: how to hold and read them.
- Using and mastering idiomatic expressions.
Méthode
Practical situations and role plays with ongoing feedbacks from trainer and participants.Retrouvez l’intégralité de notre catalogue :
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